About Us

Lead Surge is a specialized direct response advertising agency whose only focus is B2C advertising for home improvement companies. What we do is very niche—in fact, we’ve often heard, “I didn’t even know an agency like yours existed.”

We provide creative, media planning, media buying and tracking software. Using online, TV, radio, newspaper and direct mail, we help home improvement companies generate more qualified leads and more sales for a lower cost per lead issued.

While some agencies can generate leads for a short period of time, our success has come from delivering a lead flow that is reliable and consistent. And proof of that is our relationship with Renewal by Andersen. We’ve been generating leads for the replacement window division of Andersen for over 10 years.

We’re in the motivation business.

We constantly develop new and relevant campaigns that motivate our target audiences to respond to our ads.